The Harris Williams 2021 Beauty & Personal Care Consumer Study
“The beauty and personal care sector is poised for strong and steady growth, supported by a base of devoted consumers who intend to spend more going forward,” says Kelly McPhilliamy, a managing director in the Harris Williams Consumer Group, leading efforts in health and beauty. “What’s most exciting to us is that this growth is supported by lasting behavior changes adopted by consumers during the pandemic—not just the return to work and social life.”