The Body Aisle Is More Innovative Than Ever Thanks To These New Products
“We tend to spend money on skincare for our face because it's what people see first. Still, the growing demand for body products that address concerns below the neck created a whole new beauty category from brands you already love. What was once good ol' body washes are now complemented by novel concepts like body serum and all-over mists that tackle everything from bumpy skin to sunspots.”